August 09, 2017

AirAsia’s “Think Asean, Think AirAsia” campaign was named Best Asean Marketing and Promotional Campaign at the 30th ASEANTA Awards for Excellence at the Borobudur Hotel in Jakarta.The award was presented by Indonesian Tourism Minister Arief Yahya to AirAsia Group CEO for Indonesia Dendy Kurniawan on behalf of Air Asia Group.

The campaign is on from 8 to 14 August 2016 along with Asean Day that featured a photo look book and posts of must-see places in Asean on social media and Travel 3sixty digital platform, highlights of AirAsia’s Asean-inspired inflight menu and a YouTube video series on things to do and food to eat in each Asean country by a promotional fare from as low as RM10 to all Asean countries.

The other categories included are Best Asean Travel Article, Best Asean Tourism Photo, Best Asean New Tourism Attraction, Best Asean Airline Programme and Best Asean Cultural Preservation Effort.

AirAsia Group Branding Head Rudy Khaw said, “ We are always ready to bat for the region, and we are thrilled tO showcase of the best Asean has to offer and in making it the destination of choice for more travellers.”


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