Vietnam crossed a significant milestone in 2023 when it welcomed 12.6 million foreign visitors, above the initial 8 million target for the year. As per the Google “Year in Search 2023” report, Vietnam emerged as the most popular travel destination among Indian tourists, particularly during February and April. India has now become one of the top 10 countries contributing to Vietnam’s inbound tourism.
Through bilateral conferences and activities, Vietnam has been actively extending invitations to Indians to visit, redirecting their focus from the more popular Southeast Asian destinations, such as Thailand or Singapore.
Vietnam is experiencing a shift in tourism due to its captivating landscapes, delicious food, and exceptional resort services.
Indian couples are always looking for a place that offers something special—somewhere that combines charm, adventure, and cultural immersion. Seizing the opportunity, Vietjet proudly unveils “Love Connection 2024,” its second campaign, after recognising this trend.
Vietjet, Vietnam’s leading new-age airline, has once again unveiled its ground-breaking Love Connection campaign, setting the stage for an incredible journey full of romance and adventure, as the spirit of love fills the air with the vibrant hues of Holi. Let’s Vietjet presents Love Connection 2024 – Real Deal Real Love, an unparalleled journey for couples seeking to celebrate their love story.
Indian couples are kindly invited by Vietjet to visit Loveconnection.vietjetair.com to share their love stories and express their desire to travel to Vietnam. There are two phases to the campaign: Phase 1 runs until May 31st, 2024, and Phase 2 runs from August 1st to November 30th, 2024.
The campaign’s timing, which falls on the same day as the Holi festival, adds even more significance. The onset of spring and the victory of good over evil are represented by Holi, also known as the festival of colours. The essence of love, unity, and togetherness is also embodied by Love Connection. Love Connection and Holi complement each other well since they both emphasise joy, friendship, and savouring the little things in life. Both events inspire feelings of happiness, rebirth, and acceptance of love in all of its manifestations. It serves as a reminder that love always shines brightly, illuminating our routes and enhancing our experiences even amid turbulence in life.
Vietjet will select fifty lucky Indian couples from among the thousands of entries and provide them with round-trip tickets to travel between Vietnam and India. These passes provide access to both countries’ fascinating cultures, stunning scenery, and delectable cuisines.
Love Connection also highlights Vietjet’s dedication to promoting cross-cultural dialogue and establishing international relations. By bringing Indian couples to Vietnam, the campaign contributes to global harmony, fostering cross-cultural appreciation and understanding.
Vietjet’s Love Connection Campaign 2024 is essentially a moving reminder that love knows no bounds, neither in the skies above nor on the ground below. Let us keep the joy of Holi in our hearts and pass it on wherever we go as we embark on this journey of love and togetherness. After all, love is the one thing that binds us all together in a world where division can be prevalent.
